Yesterday was officially the last day of the Milan Design Week and the majority of the manifestations, exhibitions and accompanying off-events, held all over Milan, parallel with the Salone Internazionale del Mobile. Within these various Milan events, Croatian artists also presented their works.
At the Ventura Lambrata, probably the liveliest zone in terms of attendance rate and quality of presented works, dislocated from the Fiera trade halls, Croatian designers presented themselves under the auspices of a joint exhibition “Design Tourism: Croatian Holiday 2012” which we featured on several occasions.
Works of some fifteen Croatian designers at the Ventura Lambrata, more precisely at the Light Space venue – the very heart of the dynamic zone, are exhibited around a camper much like one of numerous similar vehicles we frequently see along the Adriatic coast, thus suggesting the design theme in tourism and tourism in design.
As a reminder, the selection for this exhibition came about after the curator concept of Ivana Borovnjak and Roberta Bratović, i.e. the carried-out competition where ten completely new products were selected. A few more works were included in the exhibition that nicely fit into the created concept with its idea, theme and purpose.
It’s thankless to single out any favorites from the selection, as the Croatian public hasn’t yet had the chance to see the products (aside from a select few). However, the writer of these lines would like to single out a subjective selection of products that seemingly offer the most thought-out, witty or original response to the theme, storyline and task at hand – “Hvatači pogleda” (View Catchers) by Dora Bilić and Tina Muller, “Čaše za gemišt” (Gemischte Glasses) by Manufakturist, ”Vegetarijanski mih” (Vegetarian Bagpipe) by Noel Šuran and the fun auto-ironic series of purses “Hrvatska – kakva je, takva je” (Croatia – Such As It Is) by the designers from Superstudio.
In the selection of the Croatian Holidays Exhibition for Milan the Plupa Bench, well noted among comeandcheck.it readers, also found its place, an original work by Jelena Azinović and Jaša Zelmanović, for which the won at our competition for the design of urban equipment for the Rijeka Molo Longo.
As last year, when we accidentally ran into her at the Salone Satellite – the most interesting segment of the main exhibition at the Fair town of Rho, “reserved” only for young design forces, Croatian designer Željka Kavran also exhibited there this year. She presented a few of her new products in Milan which you can view upon scrolling further down.
For the duration of the Milan Week, yet another product of a Croatian design team could be viewed in Milan, the threesome from Grupa. Their popular lamps Model 1, 2, and 3 are presented at the Poliform Flagship Showroom. Poliform, one of the most renowned Italian furniture brands, every year during the Milan Fiera selects a handful of young designers and their works from the field of lighting design and thus showcases it in their store in the heart of the city at the Piazza Cavour. This year, the designers from Grupa had that honor.
Stayed tuned for further coverage of other products that had their premiere at the Milan Design Week, which are set to be featured on comeandcheck.it in the upcoming period.